Influencer Marketing

Why?

  • 71% of consumers are likely to make a purchase based on a social media reference
  • 70% of teenage YouTube subscribers trust influencer opinions over celebrities
  • An average a business generates $6.50 for every $1 spent on Influencer Marketing

What?

Influencer marketing puts the focus on a leader or expert in your field, who will drive the message of your brand to their network of followers. By inspiring, hiring, or incentivizing influencers, you get a reputable word out for you and your brand.

Influencer marketing works best when used in combination with a strategic marketing strategy that utilizes many forms and mediums. Most popular are social media, content marketing, and public relations efforts.

How?

We help you identify your audience, then expand your strategy to match. We have two major ways of developing your influencer marketing plan. The first is by matching you with influencers through various methods of outreach. The second is making you or your brand the influencer by developing content, media, communications, PR, and more.