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Public Relations Solutions

Strategic and proven public relations strategies and solutions

What our PR and Comms Team
can do for you

PR Strategy

It's not just about getting media coverage. It's about ensuring that all communication (both internal and external) aligns with the organization's goals, mission, and long-term vision. From announcing major funding, acquisitions, product launches, or a tailored event activation, Cast Influence has the experience in developing effective PR campaigns that achieve solid results.

PR Strategy

Media Relations

Media relations is much more than simply reaching out to reporters. Cast Influence will build a program customized to you that will cultivate long-term relationships with journalists, editors, bloggers, and other media professionals. The result is a continued cadence of coverage for your organization, its products, services, and initiatives.

Media Relations

Storytelling and Content Creation

You have a story, it just needs to be told effectively to the right audiences. Cast Influence has a proven process for defining compelling narratives that grab media attention. The goal being to raise awareness amongst your key audiences of customers, investors, employees, and more.

Storytelling and Content Creation

Executive Profile Building

As your organization grows, the need to enhance the visibility, reputation, and influence of your leaders becomes vital. When your executives gain momentum as thought leaders and influencers, it raises the visibility of the overall brand. This benefits the larger PR program and makes it much easier to achieve earned media over time.

Executive Profile Building

Brand and Product Activations

Brand activations span both public relations and marketing. With Cast Influence's experience in both areas, we deliver valuable insights, programming, and creative ways to interweave the two that will maximize your brand impact.

Brand and Product Activations

Speaking Opportunities

One of the most important and effective ways to elevate your brand and establish authority in your industry is through speaking engagements. At Cast Influence, we specialize in identifying and securing valuable speaking opportunities. This allows our clients to share their expertise, engage with target audiences, and position themselves as thought leaders.

Speaking Opportunities

Press Release Promotion

At Cast Influence, we recognize the staying power of a well-crafted press release. Amidst the digital age's noise and information deluge, press releases remain a vital tool to communicate key messages, establish authority, and foster media relationships. It gives your company and brand a source of truth while showing company momentum.

Press Release Promotion

Award Submissions

Standing out in a crowded marketplace requires more than just offering top-tier services or products. It demands recognition and strategic positioning. At Cast Influence, we specialize in enhancing your brand's profile and ensuring it gets the accolades it rightfully deserves.

Award Submissions

Media Training

Navigating the media landscape requires poise, clarity, and strategy. Whether you're an emerging start-up or an established brand, how you convey your message in interviews, press conferences, broadcast spots, and public appearances can make all the difference. Cast Influence equips you with the skills to shine under the media spotlight.

Media Training