C-Level Marketing Consulting

Why?

Lack of staff, funding, and time to produce qualified leads are a major hurdle to achieving revenue goals for more than 60% of B2B marketers.

What?

C-Level Marketing Consulting provides the framework and foundation for scalability and growth with an integrated, cross-disciplinary approach that combines C-Suite expertise with best-practices marketing systems and tools.

How?

When it comes to marketing consulting, experience matters. When you engage with Cast Influence, you are getting input, strategies, and proven delivery processes from a team that averages 15-20 years of experience across diverse industries. Our methods to attracting traffic, converting to leads and nurturing new business opportunities includes:

• Conducting an audit of your team, your customers and your competitors to validate your differentiators, positioning and supporting marketing messages.
• Translating business and buyer behaviors into their logical (and financial) outcomes.
• Creating financial models, tools and dashboards to identify gaps and document success.
• Automation that simplifies your marketing efforts and frees up your time.
• Leveraging data and metrics to formulate strategies and iterative changes based on testing and results.
• Expanding your executive perspective, vision and abilities.